The White House, December 21, 2011 Presidential Memorandum — Flexible Implementation of the Mercury and Air Toxics Standards Rule MEMORANDUM FOR THE ADMINISTRATOR OF THE ENVIRONMENTAL PROTECTION AGENCY SUBJECT: Flexible Implementation of the… Read More
Some chemicals are safer than others, and the U.S. EPA’s Office of Pollution Prevention and Toxics’s voluntary Design for the Environment label can help consumers identify all purpose cleaners, laundry detergents and other… Read More
Many new green brands have been introduced over the years with what I’ve called “green marketing myopic” pitches (think GE’s “dancing elephants” and Conoco’s “cheering dolphins”), only to realize the opportunity to link… Read More
